Juvly is basically a cosmetic dermatology in Columbus. Actually earlier they have good traffic on the website and gradually it decreases, resulting in loss in Search Engine Rankings and also loss in leads for their business. From team Juvly, Sara Shikhman get in touch with us to resolve their TROUBLE!!
Project Initiated date – 17th –January, 2017
Objective
From the starting day we know that site has been hit by some Google Penalty. So we have to find the issue and resolve the issue ASAP. Secondly we have to gain the online presence again for Juvly.com and achieving rankings for a pre-selected number of target search terms (keywords) in all major Search Engines. The target search terms were selected according to the services provided and the potential offered in terms of search volume.
At the start of the project, of we have list of 75 keywords, targeting the all services of the Juvly Aesthetics Medspa.
Background
Website had good presence on the Search Engines, but its traffic significantly is decreasing day by day. We analyze the website in Semrush Tool and found that website has been Hit by Google Mobile Update. Clearly as shown in the images below we can see that gradually the traffic from the website is decreasing.
Before getting into Action, we first have Website Analysis of the website, Competitive Analysis and also find the ups and downs of the website in Google Analytics and Google Search Engine Console.
From the Day one, we firstly we plan to resolve the On-page issues of the website as shown in the above image. Secondly we have to ensure that all web pages were relevant to target keywords and phrases through basic Meta Optimization. A full website analysis was also done with plans devised for implementation. And then we will for Off- Page optimization and Maintaining Rankings
Every week benchmark reports are run on Google Search Engine and the number of target keywords in major search engine has increased progressively. SEO traffic to the website has also improved considerably.
Sr no. | 17th Jan.2017 | |
1 | jaw slimming manhattan | 176 |
2 | bbl laser treatments polaris | Not In Rankings |
3 | Dermaplane Columbus | Not In Rankings |
4 | face slimming columbus | 64 |
5 | face slimming polaris | Not In Rankings |
6 | Hyperhidrosis Treatment Polaris | Not In Rankings |
7 | jaw slimming cincinnati | 116 |
8 | jaw slimming columbus | Not In Rankings |
9 | jaw slimming polaris | Not In Rankings |
10 | juvederm volbella Polaris | 79 |
11 | juvederm voluma polaris | 76 |
12 | kybella polaris | 90 |
13 | Latisse columbus | Not In Rankings |
14 | Latisse Polaris | Not In Rankings |
15 | Liquid Nose Job Polaris | Not In Rankings |
16 | microneedling columbus | 27 |
17 | photo facial columbus | 46 |
18 | photo facial Polaris | 72 |
19 | Sculptra Polaris | Not In Rankings |
20 | Stretch Mark Therapy Polaris | 88 |
21 | Tear Trough Columbus | Not in rankings |
22 | Xeomin Columbus | Not In Rankings |
23 | botox polaris | Not In Rankings |
24 | Coolsculpting Polaris | 59 |
25 | Dermaplane Polaris | Not In Rankings |
26 | Dysport Cincinnati | Not In Rankings |
27 | Eyelash Tinting Polaris | 45 |
28 | face slimming cincinnati | 41 |
29 | juvederm polaris | Not In Rankings |
30 | Juvederm Polaris | Not In Rankings |
31 | Kybella Columbus | Not In Rankings |
32 | Liquid Nose Jobs Columbus | Not In Rankings |
33 | microblading polaris | 62 |
34 | microneedling Polaris | 173 |
35 | Restylane Polaris | 79 |
36 | Skin Cancer Treatment Polaris | Not In Rankings |
37 | Stretch Mark Therapy Columbus | Not In Rankings |
38 | Xeomin Polaris | 98 |
39 | bbl laser treatments columbus | 196 |
40 | chemical peel polaris | 98 |
41 | Dysport Polaris | Not In Rankings |
42 | Radiesse Polaris | Not In Rankings |
43 | Restylane Lyft Polaris | 88 |
44 | bbl laser treatments cincinnati | Not In Rankings |
45 | Cellfina Treatment Polaris | 112 |
46 | face slimming manhattan | Not in rankings |
47 | Liquid Nose Job Cincinnati | Not in rankings |
48 | Non-Surgical Facelift polaris | Not In Rankings |
49 | Restylane Silk Polaris | Not in rankings |
50 | Chin augmentation polaris | 39 |
51 | Dermaplane Cincinnati | Not In Rankings |
52 | facial columbus | Not In Rankings |
53 | Tear Trough Polaris | Not In Rankings |
54 | Wart Removal Polaris | 247 |
55 | botox columbus ohio | Not In Rankings |
56 | Dysport Columbus | Not In Rankings |
57 | Non-surgical face slimming treatments | 61 |
58 | Restylane Silk Columbus | 134 |
59 | Stretch Mark Therapy Cincinnati | 125 |
60 | Cellfina Treatment Columbus | 118 |
61 | Dysport Injections Treatment | Not In Rankings |
62 | Eczema Treatment Columbus | Not In Rankings |
63 | juvederm treatments columbus | Not In Rankings |
64 | Nonsurgical Jaw Slimming | Not In Rankings |
65 | Non-surgical jawline treatment | Not in rankings |
66 | Photo facial Cincinnati | Not In Rankings |
67 | Restylane Lyft Columbus | Not In Rankings |
68 | Acne Treatment Columbus | Not In Rankings |
69 | Dysport Wrinkle Relaxer | Not In Rankings |
70 | Jaw slimming | Not in rankings |
71 | Jawline Surgery Columbus | Not in rankings |
72 | Non Surgical Facelift Columbus | Not In Rankings |
73 | Psoriasis Treatment Polaris | Not In Rankings |
74 | Radiesse Columbus | 164 |
75 | Xeomin Cincinnati | Not In Rankings |
In the first week of the project, after that –
Website Analysis – We first analyze the website and lookout for the errors reported. Since we find so many errors like, missing H1 tags, Meta’s, Alt Attributes, Broken links and sitemap also missing. So we resolve them first and then move to next part.
Keywords Analysis: – After website analysis, another important part is the keywords analysis. We did keyword analysis by targeting the main pages of the website by filtering the main keyword on that webpage.
Keyword research will be carried out on the basis of data gathered from Google Adwords and the Competitor analysis.
Local Canada & Toronto Listings: – Since local listings helps a lot in building the presence, and also the business is missing on many local citations like Yelp, Yellow pages, merchant circle etc so we listed the website with full and exact business details in Local Toronto and Canada Business Listing.
Niche Health Listing: – Niche Directories submission also played an important role in building quality links and it got approved by the moderator over a period of one month and more.
Content marketing by targeting High PR submission websites to boost organic search results.
Article/Blog Posting: – I had submitted content over high PR article submission websites. I presented one Article over 3 high PR Article Submission Sites. My linking strategy always varied to achieve quality Backlinks although I changed submission sites every month.
Blog Submission & Search Engine Submission
I had targeted theme based blogs, which contained contact information and social media buttons. It helped to improve organic search results and increased traffic towards our website.
Search Engine Submission: – It sent an intimation to search engine bots to crawl our website.
Local Citation Submission
I started with local listing to publicize our services to a home audience. I had targeted only Australian Listing sites to increase organic traffic.
Sr no. | 17th Jan.2017 | (27Feb. 2017) | |
1 | jaw slimming manhattan | 176 | 79 |
2 | bbl laser treatments polaris | Not In Rankings | Not In Rankings |
3 | Dermaplane Columbus | Not In Rankings | Not In Rankings |
4 | face slimming columbus | 64 | 200 |
5 | face slimming polaris | Not In Rankings | 77 |
6 | Hyperhidrosis Treatment Polaris | Not In Rankings | Not In Rankings |
7 | jaw slimming cincinnati | 116 | Not In Rankings |
8 | jaw slimming columbus | Not In Rankings | Not In Rankings |
9 | jaw slimming polaris | Not In Rankings | 176 |
10 | juvederm volbella Polaris | 79 | Not In Rankings |
11 | juvederm voluma polaris | 76 | 10 |
12 | kybella polaris | 90 | 71 |
13 | Latisse columbus | Not In Rankings | Not in rankings |
14 | Latisse Polaris | Not In Rankings | Not In Rankings |
15 | Liquid Nose Job Polaris | Not In Rankings | Not in rankings |
16 | microneedling columbus | 27 | 17 |
17 | photo facial columbus | 46 | 36 |
18 | photo facial Polaris | 72 | 53 |
19 | Sculptra Polaris | Not In Rankings | 42 |
20 | Stretch Mark Therapy Polaris | 88 | 66 |
21 | Tear Trough Columbus | Not in rankings | 30 |
22 | Xeomin Columbus | Not In Rankings | 47 |
23 | botox polaris | Not In Rankings | 33 |
24 | Coolsculpting Polaris | 59 | 40 |
25 | Dermaplane Polaris | Not In Rankings | 14 |
26 | Dysport Cincinnati | Not In Rankings | 11 |
27 | Eyelash Tinting Polaris | 45 | 25 |
28 | face slimming cincinnati | 41 | 32 |
29 | juvederm polaris | Not In Rankings | Not In Rankings |
30 | Juvederm Polaris | Not In Rankings | 17 |
31 | Kybella Columbus | Not In Rankings | 48 |
32 | Liquid Nose Jobs Columbus | Not In Rankings | 12 |
33 | microblading polaris | 62 | 35 |
34 | microneedling Polaris | 173 | 112 |
35 | Restylane Polaris | 79 | 49 |
36 | Skin Cancer Treatment Polaris | Not In Rankings | Not In Rankings |
37 | Stretch Mark Therapy Columbus | Not In Rankings | 35 |
38 | Xeomin Polaris | 98 | Not In Rankings |
39 | bbl laser treatments columbus | 196 | 95 |
40 | chemical peel polaris | 98 | 92 |
41 | Dysport Polaris | Not In Rankings | 38 |
42 | Radiesse Polaris | Not In Rankings | 97 |
43 | Restylane Lyft Polaris | 88 | 68 |
44 | bbl laser treatments cincinnati | Not In Rankings | Not In Rankings |
45 | Cellfina Treatment Polaris | 112 | 45 |
46 | face slimming manhattan | Not in rankings | Not In Rankings |
47 | Liquid Nose Job Cincinnati | Not in rankings | 36 |
48 | Non-Surgical Facelift polaris | Not In Rankings | Not In Rankings |
49 | Restylane Silk Polaris | Not in rankings | 46 |
50 | Chin augmentation polaris | 39 | 50 |
51 | Dermaplane Cincinnati | Not In Rankings | Not In Rankings |
52 | facial columbus | Not In Rankings | 61 |
53 | Tear Trough Polaris | Not In Rankings | Not In Rankings |
54 | Wart Removal Polaris | 247 | 124 |
55 | botox columbus ohio | Not In Rankings | Not In Rankings |
56 | Dysport Columbus | Not In Rankings | Not In Rankings |
57 | Non-surgical face slimming treatments | 61 | 59 |
58 | Restylane Silk Columbus | 134 | 121 |
59 | Stretch Mark Therapy Cincinnati | 125 | 105 |
60 | Cellfina Treatment Columbus | 118 | 92 |
61 | Dysport Injections Treatment | Not In Rankings | 44 |
62 | Eczema Treatment Columbus | Not In Rankings | Not In Rankings |
63 | juvederm treatments columbus | Not In Rankings | Not In Rankings |
64 | Nonsurgical Jaw Slimming | Not In Rankings | 74 |
65 | Non-surgical jawline treatment | Not in rankings | Not In Rankings |
66 | Photo facial Cincinnati | Not In Rankings | 78 |
67 | Restylane Lyft Columbus | Not In Rankings | 65 |
68 | Acne Treatment Columbus | Not In Rankings | 36 |
69 | Dysport Wrinkle Relaxer | Not In Rankings | Not In Rankings |
70 | Jaw slimming | Not in rankings | 31 |
71 | Jawline Surgery Columbus | Not in rankings | 98 |
72 | Non Surgical Facelift Columbus | Not In Rankings | 110 |
73 | Psoriasis Treatment Polaris | Not In Rankings | Not In Rankings |
74 | Radiesse Columbus | 164 | 37 |
75 | Xeomin Cincinnati | Not In Rankings | 45 |
This phase of the project is little bit longer and generally has many processes that are included in this. Few of the points that I am mentioning in this needs to be resolved at the earliest so that search engines looks favorably to the website.
Building online presence of the website by creating link-building campaign. What we will do to increase Back-links for your website:
In the 3rd & 4th Month, I started with Image Sharing & Forum Posting to promote our business services. As it is a gradual link building process I targeted niche forums & participated in relevant discussions.
We continued with SEO off page activities which helped us to keep on building quality Backlinks.
Sr no. | 17th Jan.2017 | (27Feb. 2017) | Rankings on 9th May, 2017 | |
1 | jaw slimming manhattan | 176 | 19 | 12 |
2 | bbl laser treatments polaris | Not In Rankings | Not In Rankings | 1 |
3 | Dermaplane Columbus | Not In Rankings | Not In Rankings | 1 |
4 | face slimming columbus | 64 | 200 | 1 |
5 | face slimming polaris | Not In Rankings | 77 | 1 |
6 | Hyperhidrosis Treatment Polaris | Not In Rankings | Not In Rankings | 1 |
7 | jaw slimming cincinnati | 116 | Not In Rankings | 1 |
8 | jaw slimming columbus | Not In Rankings | Not In Rankings | 1 |
9 | jaw slimming polaris | Not In Rankings | 176 | 1 |
10 | juvederm volbella Polaris | 79 | Not In Rankings | 1 |
11 | juvederm voluma polaris | 76 | 10 | 1 |
12 | kybella polaris | 90 | 71 | 1 |
13 | Latisse columbus | Not In Rankings | Not in rankings | 1 |
14 | Latisse Polaris | Not In Rankings | Not In Rankings | 1 |
15 | Liquid Nose Job Polaris | Not In Rankings | Not in rankings | 1 |
16 | microneedling columbus | 27 | 17 | 1 |
17 | photo facial columbus | 46 | 36 | 1 |
18 | photo facial Polaris | 72 | 53 | 1 |
19 | Sculptra Polaris | Not In Rankings | 42 | 1 |
20 | Stretch Mark Therapy Polaris | 88 | 66 | 1 |
21 | Tear Trough Columbus | Not in rankings | 30 | 1 |
22 | Xeomin Columbus | Not In Rankings | 47 | 1 |
23 | botox polaris | Not In Rankings | 33 | 2 |
24 | Coolsculpting Polaris | 59 | 40 | 2 |
25 | Dermaplane Polaris | Not In Rankings | 14 | 2 |
26 | Dysport Cincinnati | Not In Rankings | 11 | 2 |
27 | Eyelash Tinting Polaris | 45 | 25 | 2 |
28 | face slimming cincinnati | 41 | 32 | 2 |
29 | juvederm polaris | Not In Rankings | Not In Rankings | 2 |
30 | Juvederm Polaris | Not In Rankings | 17 | 2 |
31 | Kybella Columbus | Not In Rankings | 48 | 2 |
32 | Liquid Nose Jobs Columbus | Not In Rankings | 12 | 2 |
33 | microblading polaris | 62 | 35 | 2 |
34 | microneedling Polaris | 173 | 112 | 2 |
35 | Restylane Polaris | 79 | 49 | 2 |
36 | Skin Cancer Treatment Polaris | Not In Rankings | Not In Rankings | 2 |
37 | Stretch Mark Therapy Columbus | Not In Rankings | 35 | 2 |
38 | Xeomin Polaris | 98 | Not In Rankings | 2 |
39 | bbl laser treatments columbus | 196 | 95 | 3 |
40 | chemical peel polaris | 98 | 92 | 3 |
41 | Dysport Polaris | Not In Rankings | 38 | 3 |
42 | Radiesse Polaris | Not In Rankings | 97 | 3 |
43 | Restylane Lyft Polaris | 88 | 68 | 3 |
44 | bbl laser treatments cincinnati | Not In Rankings | Not In Rankings | 4 |
45 | Cellfina Treatment Polaris | 112 | 45 | 4 |
46 | face slimming manhattan | Not in rankings | Not In Rankings | 4 |
47 | Liquid Nose Job Cincinnati | Not in rankings | 36 | 4 |
48 | Non-Surgical Facelift polaris | Not In Rankings | Not In Rankings | 4 |
49 | Restylane Silk Polaris | Not in rankings | 46 | 4 |
50 | Chin augmentation polaris | 39 | 50 | 5 |
51 | Dermaplane Cincinnati | Not In Rankings | Not In Rankings | 5 |
52 | facial columbus | Not In Rankings | 61 | 6 |
53 | Tear Trough Polaris | Not In Rankings | Not In Rankings | 6 |
54 | Wart Removal Polaris | 247 | 124 | 6 |
55 | botox columbus ohio | Not In Rankings | Not In Rankings | 8 |
56 | Dysport Columbus | Not In Rankings | Not In Rankings | 8 |
57 | Non-surgical face slimming treatments | 61 | 59 | 8 |
58 | Restylane Silk Columbus | 134 | 121 | 8 |
59 | Stretch Mark Therapy Cincinnati | 125 | 105 | 8 |
60 | Cellfina Treatment Columbus | 118 | 92 | 9 |
61 | Dysport Injections Treatment | Not In Rankings | 44 | 9 |
62 | Eczema Treatment Columbus | Not In Rankings | Not In Rankings | 9 |
63 | juvederm treatments columbus | Not In Rankings | Not In Rankings | 9 |
64 | Nonsurgical Jaw Slimming | Not In Rankings | 74 | 9 |
65 | Non-surgical jawline treatment | Not in rankings | Not In Rankings | 9 |
66 | Photo facial Cincinnati | Not In Rankings | 78 | 9 |
67 | Restylane Lyft Columbus | Not In Rankings | 65 | 9 |
68 | Acne Treatment Columbus | Not In Rankings | 36 | 10 |
69 | Dysport Wrinkle Relaxer | Not In Rankings | Not In Rankings | 10 |
70 | Jaw slimming | Not in rankings | 31 | 10 |
71 | Jawline Surgery Columbus | Not in rankings | 98 | 10 |
72 | Non Surgical Facelift Columbus | Not In Rankings | 110 | 10 |
73 | Psoriasis Treatment Polaris | Not In Rankings | Not In Rankings | 10 |
74 | Radiesse Columbus | 164 | 37 | 10 |
75 | Xeomin Cincinnati | Not In Rankings | 45 | 10 |
At the beginning I optimized the website from on page perspective. After accomplishing this task, I started with link building i.e. off page optimization. I built natural and high quality Backlinks which enabled the selected keywords to achieve top rankings in search engines.
During this process our main focus will be to get website validated on Code Syntax , W3C standards , Building your online presence , Submitting website to local directories and local search engines , getting website ranked on Search Engines and last but not the least is bringing the right audience to the website
22, Deb Kamini Debi Lane, Kolkata, WB 700 076, India
431 Toorak Rd, Toorak VIC 3142, Australia
Novel Tech Park, Vibgyor Net - Connections #46/4 K No 661/3 1114/3,4,5, Garvebhavi Palya, Bengaluru, Karnataka 560068, INDIA
P.O.B.:402134)Block 8, Plt 34443, Gaborone, Botswana, Botswana, SOUTH AFRICA
6769 W Lynchburg Salem Turnpike, Thaxton, VA 24174, United States
If you are looking for quality work then DigiBrood is the best choice for you. We are the best 360° Online Marketing Agency provides you complete solution for Website Design, Mobile App Development, Digital Marketing, Social Media Marketing. We have a team of 500+ experts who are ready to help you in your business. Read More
Subscribe today to receive our offers, marketing guide & updates available only for our Subscribers
Please share us your project details, we will get back to you with a custom quotation.
